Strategy -Asos Case 6 Study Example | Topics and Well Written Essays - 250 words

Strategy -Asos 6 - Case Study ExampleApart from its wide range of products, the company attracts over 3.3 trillion shoppers each month. stipulation such obscene numbers, it is imperative that the online store implement a very effective operation to meet its commitments to its clients such as providing customer service, and fulfilling orders from the customers.The company has done tumesce in a very competitive business. E-commerce is a very dynamic industry more so for the fashion business. Given the rise in demand for goods online each year, the company managed to structure its management and proprietorship in such a manner that the right decisions were made at the right time for the good of the business. When the company started, its staff was considerably small, but it has grown, and so has its warehouse size. Adequate space is required for storage. The company has managed to position itself well to capture market share that it did not command before through a number of creative ways. The primary tool of achieving success is a cause staff and proper internet marketing tools. Communication has also been at the center of action as proper modes and channels of communication have beat necessary given the increase in size of the company. Planning, resources, communication, and keeping in touch with the needs of the customers are the tools that have spurred asos.com to